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Job listing

London, United Kingdom£60k OTE (£50k base + £10k variable) + Equity

Founding Marketing & Partnerships Manager at Fast-growing insurtech startup

Are you ready to build a marketing function from the ground up? We are looking for a Founding Marketing & Partnerships Manager to join a rapidly scaling insurtech startup in London that has already integrated 40+ partners. You will own the B2B and B2B2C strategy, manage strategic partnerships, and drive demand generation during a massive expansion phase. This role offers the unique chance to steer a proven product into new categories while holding a significant equity stake. If you are a high-energy marketer with a background in SaaS or fintech and a passion for retail, this is your opportunity to lead.

Overview

Role overview

As the founding marketing hire, you will build and own the entire marketing function at a proven, scaling startup. You will drive B2B and B2B2C strategies, manage a growing pipeline of strategic partnerships, and establish scalable playbooks. This is a pivotal role focused on expanding brand presence and demand generation.

Company

About the company

Fast-growing retail-focused insurtech startup

Responsibilities

What you will do

  • Define and execute multi-channel marketing strategies, including paid ads, content, and sales enablement materials.
  • Own the end-to-end partnership pipeline, from initial relationship building to negotiating and structuring agreements.
  • Collaborate cross-functionally with sales and product teams to align messaging with revenue goals and value propositions.

Candidate profile

Who this is a fit for

  • 3+ years of B2B marketing experience within SaaS, fintech, or regulated industries like insurtech.
  • Proven track record of managing paid advertising channels and executing hands-on event and social strategies.
  • Analytical mindset comfortable working in fast-paced environments with a willingness to work from the London office.

What makes it remarkable

Why this role is remarkable

  • Ground-floor opportunity to shape the marketing strategy and brand of a scaling startup from scratch.
  • Join a company with proven traction that has successfully integrated over 40 partners in its first year.
  • High-impact position with significant equity upside and a direct line to the founding team for strategy.

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