You will own the end-to-end demand generation strategy, transitioning Cronofy.com from primarily inbound-driven growth to a sophisticated ABM motion. Marketing a technical API product to PMs and developers, you’ll collaborate with Sales and RevOps to build data-driven playbooks that scale high-intent demand and drive measurable pipeline growth.
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Demand Generation Manager at Cronofy
Cronofy.com is looking for a Demand Generation Manager to lead the charge in scaling their meeting and scheduling infrastructure, already used by 180,000+ companies like Indeed and GoDaddy. With a fresh £15 million growth investment from BGF, this is your chance to build a sophisticated ABM and inbound engine from the ground up. You’ll market a deeply technical API product to developers and PMs, working under a marketing leader who scaled GoCardless and Paddle. If you're a data-driven marketer who thrives on experimentation and pipeline growth, join this London-based team and shape the future of scheduling.
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Location
London, United Kingdom / Remote
Compensation
£64k-£89k
Company
Cronofy
Role overview
Cronofy is a scheduling automation platform designed to streamline calendar management and interview scheduling for businesses, particularly in recruitment and enterprise. It offers enterprise-ready calendar connectivity, advanced scheduling capabilities, customizable scheduling links, ATS integrations, calendar APIs, and scheduling APIs. Used by 180,000 companies worldwide to power recruitment workflows and embed secure scheduling features into applications.
What you will do
- Scale pipeline by iterating on high-intent channels, including paid search and AI-driven discovery, while maintaining a seamless buyer journey.
- Co-own the ABM motion with Sales, deploying creative, targeted campaigns to win large enterprise accounts across traditional and AI workflows.
- Optimize the marketing stack (HubSpot, Fibbler) alongside RevOps to ensure every experiment and campaign is backed by actionable data and ROI.
Who this is a fit for
- Has 5+ years of B2B SaaS demand generation experience with a proven history of driving revenue impact, not just lead volume.
- Demonstrates deep expertise in marketing technical products to developers and product managers, understanding their unique research and buying behaviors.
- Possesses a T-shaped skill set with strong analytical abilities and hands-on experience building and scaling modern ABM and inbound playbooks.
Why this role is remarkable
- Own the function: You aren't just running a playbook; you are building the demand gen strategy from the ground up for a technical product with massive global traction.
- Strong backing: Join a stable, 45-person team with £15 million in fresh funding from BGF and a product powering giants like Indeed, GoDaddy, and Docplanner.
- Expert leadership: Report directly to a Head of Marketing with a proven track record of scaling iconic fintechs like GoCardless and Paddle.
How Jack & Jill work together
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
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What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Cronofy wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.