As the first dedicated growth hire at Grw AI, you will bridge the gap between product-market fit and GTM fit. Reporting to the Co-CEO, you will lead rapid experimentation across the full funnel—acquisition, activation, and conversion. You’ll own the top-of-funnel strategy, driving signups for a high-velocity, sales-assisted PLG motion.
Founding Growth Lead at Grw AI
Grw AI is a San Francisco-based startup building Taylor, an AI teammate that builds and runs the critical systems for high-performing sales teams. Backed by leading investors including NextView Ventures and Precursor Ventures, the company has achieved strong product-market fit and record engagement from customers ranging from startups to public companies. They are now searching for a Founding Growth Lead to bridge the gap between product success and a repeatable go-to-market motion. This rare founding-team opportunity provides $140k-$200k base salary plus up to 1.0% equity, offering a high-agency marketer the chance to define the growth engine of a category-defining AI company while working directly with elite founders.
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Location
San Francisco, United States
Compensation
$140k-$200k + Equity
Company
Grw AI
Role overview
We're a San Francisco-based Kiwi startup, backed by leading San Francisco investors like NextView Ventures, Precursor Ventures and Alumni Ventures. We have customers all over the world, from high-growth startups to large US public companies, and we're growing fast with record product engagement. Our founders have been writing prompts since before ChatGPT dropped, and bring a Cambridge ML background and 14+ years of GTM leadership.
We have built Taylor - an AI teammate that builds and runs the systems for high-performing sales teams. Running a high-performing sales team is one of the hardest operational problems in business, and when the systems around the team can't keep up, the whole company feels it. Taylor steps into a sales team's workflows and runs the work that good teams need but rarely get done well: pre-meeting prep, call reviews, pipeline hygiene, post-call follow-ups, coaching, and the operational threads that hold a sales org together.
What you will do
- Own the end-to-end top-of-funnel strategy, experimenting across content, signal-driven outbound, AEO, and paid channels to find scalable GTM fit.
- Partner with the AE and CX leads to optimize the sales-assisted PLG funnel, moving users from free trials to paid conversions through trigger-based plays.
- Build the measurement infrastructure, including attribution and SQL-based tracking, to ensure every experiment is data-backed and provides clear signals for scaling.
Who this is a fit for
- Proven experience as an early growth hire in a B2B SaaS environment, with a track record of driving rapid experimentation across multiple acquisition channels.
- Deeply technical and AI-fluent, comfortable writing SQL, using APIs for automation, and leveraging tools like Claude, Cursor, and Clay to multiply output.
- Demonstrates high agency and a "founder mindset," capable of shipping without a playbook and pivoting quickly when data suggests an experiment has failed.
Why this role is remarkable
- You will be the first growth hire at a company with proven PMF, record engagement, and backing from elite investors like NextView and Switch Ventures.
- The role offers significant founding-employee equity (up to 1.0%) and the chance to define the growth playbook for a category-defining AI sales product.
- Work directly with founders who bring elite technical pedigree from Cambridge and over a decade of GTM leadership experience in the SF ecosystem.
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I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
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