You will be the first dedicated Growth Marketer at a high-growth startup founded in late 2025. Tasked with turning founder-led pipeline into a scaleable machine, you will own the entire conversion funnel. This is a hands-on role for a "doer" who thrives on shipping experiments, building demand channels, and mastering AI-native workflows.
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Growth Marketer at Alaro
Join an AI-native law firm rebuilding legal judgment for real estate private equity and financial institutions. As the first dedicated Growth Marketer, you will have total autonomy to turn inbound interest into a high-performance machine. You will own the website end-to-end, run sophisticated CRO experiments, and build demand channels for an elite buyer persona. If you are a high-agency marketer who builds with frontier AI models, this is your chance to shape a category-defining brand from day one.
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This role is no longer actively hiring, but Jack can still help you discover similar open roles that fit.
Location
London, United Kingdom
Compensation
Not Disclosed
Company
Alaro
Role overview
Alaro is building the next generation of legal services; an AI-native law firm built to deliver clear, timely legal judgment for investment funds, financial institutions, and corporates. We combine senior expertise with intelligent systems so routine work happens faster, and critical decisions don’t wait. We’re building a firm for lawyers who want to work at that frontier.
We started Alaro in April 2025 and raised a $2M pre-seed followed by a $7M seed led by a tier-1 US VC. Our product is used daily by our own lawyers on real matters, creating a tight feedback loop between product and practice. With early customers and a world-class engineering & legal team taking shape, it’s still day one - come build with us.
What you will do
- Own the website end-to-end, including messaging, conversion rate optimization, SEO, and full-stack implementation across landing pages and pricing flows.
- Build and scale demand channels for sophisticated buyers through paid LinkedIn/Google campaigns, content marketing, and lifecycle email automation.
- Integrate advanced AI tools like Claude Code and OpenAI Codex into your daily workflow to eliminate manual steps and build compounding marketing systems.
Who this is a fit for
- 3+ years in B2B growth or product marketing, preferably within a Seed to Series B startup environment with proven wins in acquisition.
- Technically proficient with a modern stack including Webflow, Framer, Next.js, PostHog, and HubSpot; basic SQL skills are a plus.
- Exceptional written taste and a "bias to ship," demonstrated by side projects or initiatives built independently of a primary job.
Why this role is remarkable
- Work at a startup backed by a $9M seed round from a tier-1 US VC, revolutionizing the stagnant, trillion-dollar legal industry.
- Join a firm where the product is used daily by in-house lawyers, creating an incredibly tight feedback loop between engineering and practice.
- Benefit from significant autonomy as the first growth hire, working directly with founders to shape the brand and go-to-market motion from day one.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
Meet Jack
What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Alaro wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.