You will pioneer a brand-new marketing discipline by leading Generative Engine Optimization (GEO) efforts. Your mission is to ensure this fintech platform becomes the primary citation when users ask AI tools about financial management. You will create high-quality content that balances human readability with AI-friendly structure to drive visibility in next-generation search.
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Search & AI Content Executive at fast-growing consumer fintech
Are you ready to define the future of search? We are looking for a Search & AI Content Executive to join a London-based fintech and lead the charge in Generative Engine Optimization (GEO). While others are still stuck on traditional SEO, you will be ensuring our content is the top citation when users ask ChatGPT or Gemini for financial advice. It is a rare chance to own a new marketing discipline from day one at a well-funded startup helping millions manage their money better.
About this role
Role overview
About the company
About the company
Fast-growing UK consumer fintech startup
What you'll do
What you will do
- Research and execute a content calendar focused on consumer finance topics, optimizing specifically for AI citations and traditional search.
- Build and maintain a structured content library that allows LLMs like ChatGPT, Gemini, and Claude to easily reference and surface company data.
- Monitor AI search visibility and citation metrics to identify content gaps and iterate on optimization strategies.
Who you are
Who this is a fit for
- Exceptional writer who can simplify complex financial concepts into clear, engaging, and jargon-free prose.
- Highly curious about the intersection of AI and search, with a proactive approach to learning new technical optimization standards.
- Extremely organized with the ability to manage a cross-functional content production workflow involving product and compliance stakeholders.
Why this role
Why this role is remarkable
- Lead a cutting-edge discipline (GEO) that is currently defining the future of digital marketing and search visibility.
- Join a mission-driven fintech backed by top-tier investors with a proven track record of helping over a million users.
- Work directly with senior leadership in a high-impact role where your strategy influences the company’s entire organic growth engine.
Jack & Jill
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Meet Jack
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
How does this work?
Tell Jack what you want
He learns what great work looks like for you, then scans 15M jobs every night to find your best matches.
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React to roles in-app or by email. Jack adjusts, tracks applications, and keeps improving the more you share.
Land the role
Mock interviews, salary benchmarking, and coaching calls. Free for candidates.