You will lead the social and community strategy for a high-growth DTC brand addressing a long-underserved category in women’s health. By managing a vibrant Facebook community of 32,000+ members and scaling organic presence across TikTok and Instagram, you will break stigmas and drive commercial growth through genuine advocacy and education.
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Social Media & Community Lead at Jude
Join a high-growth health-tech startup on a mission to revolutionize women's bladder and pelvic floor health. As the Social Media & Community Lead, you'll own the narrative for an underserved category, managing a highly engaged community of 32,000+ women and scaling the brand across TikTok, Instagram, and the US market. If you are a creative storyteller who understands how to turn complex science into viral, human content, this is your chance to build a category-defining brand from the ground up.
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This role is no longer actively hiring, but Jack can still help you discover similar open roles that fit.
Location
London, United Kingdom
Compensation
Not Disclosed
Company
Jude
Role overview
Jude is a bladder health brand that provides science-backed supplements, bamboo pads and liners, and leak-proof pants. The company aims to break taboos, spark conversations, and empower people regarding bladder health issues, with products designed in the UK, supplements manufactured in the UK, and other items made in China.
What you will do
- Own the end-to-end social strategy across Instagram, TikTok, and Facebook, balancing self-shot native content with high-production branded assets.
- Lead the YouTube partnership strategy to secure search-led reviews from credible creators that build trust and drive long-term SEO value.
- Translate scientific research and white papers into engaging consumer education that empowers women to take control of their pelvic health.
Who this is a fit for
- 4–6 years of experience in social media and community management within a DTC, health, or high-growth consumer brand environment.
- Proven track record of growing digital communities and a deep understanding of platform algorithms beyond basic best practices.
- Strong creative execution skills with the ability to shoot, edit, and publish platform-native content while maintaining a premium brand aesthetic.
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Why this role is remarkable
- Rare opportunity to own the narrative for an entire category in women's health, turning complex science into human, viral-ready content.
- Manage and harness one of the most engaged healthcare communities in the UK, with over 32,000 active members already sharing peer-to-peer support.
- High-impact scope including international expansion into the US market and building a first-of-its-kind structured community referral programme.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
Meet Jack
What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Jude wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.